McDonald's Stairs
Lovin’ the details

How we found joy in the little things at a global scale for McDonald’s new visual identity system.

McDonald's Archery
McDonald's Offset
McDonald's Yellow Stairs
McDonald's Design Hub
McDonald's Cheat Sheets
McDonald's Speedee Font
McDonald's Free WiFi & Courier Signs
McDonald's Mosaic
McDonald's Fry Sweatshirt
McDonald's Merch
McDonald's Feel-Good Award

Car Roof Image © The Good Brigade /
Restaurant design by Landini Associates. Photograph by Andrew Meredith.
Design Hub development by Reach Creative.