Samsung Galaxy Wearables
MIGHTY SMALL

Designing for wearable technology is a unique challenge. You're working with something small and intentionally discreet, yet the goal is to make the experience feel anything but. Wearables add to your sense of identity, enhance capability, and deepen connection. Whether tracking health, delivering a sensory effect, or providing subtle notifications, the magic lies in making it all feel personal, intuitive, and empowering. That means communicating with emotion as much as utility. Launch by launch, we built a cohesive Galaxy of desirable, connected objects that feel effortless to wear and impossible to ignore.

play
play
play
play
play
play
play

For Watch, Buds and Ecosystem:
Campaign idea, design principles & guidelines, lifestyle photography, stewardship.
Campaign asset design including: product key visual design and production, supporting product visuals, product feature key visuals and production, digital activation design and production, motion design and production, product rendering, OOH and launch event asset creation.